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Our dedicated selling effort to sponsorship sales almost always achieves substantially higher sales than achieved by your prior internal sales efforts. Most sponsors won't act unless asked. We continually ask, and it gets amazing results. Compare this to your internal sales efforts. If sponsorship sales are being handled by the conference or exhibit manager, that person has daily tactical tasks that continually get in the way of making sponsorship sales calls.
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- Speed of Cash Collection: While your internal staff is often too busy to make sponsorship sales a priority, it is LSS Associates' only job. Hence sponsorships are sold sooner, and cash is collected sooner.
- Expand the Reach of Your Event: LSS Associates works hard to identify new companies to attend and sponsor your event.
- No Out of Pocket Cost: Our fees are ultimately paid entirely out of sponsorship fees collected, so you have no out-of-pocket cost. Since we usually increase total sponsorship fees, your net still goes up even after our expense.
- Pay More Attention to Your Key Members and Vendors: As an upside benefit to an organized approach to selling and collecting sponsorships, your sponsoring organizations end up feeling more appreciated and important, because they are getting more attention.
- Appear as Part of Your Organization: By setting up an email account for us on your mail server, we can, at your option, appear as part of your organization.
- Improve Your P&L By Outsourcing: The big decision is whether to have an internal sales staff at all. It makes little financial sense to have a costly employee staff that does marketing, if the marketing work only happens for one event per year. By outsourcing, you can get the job done with fewer employees and lower costs.
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Our audit gives you an outside opinion, and brings you the benefit of sponsorship expertise that you probably do not now have. How aware are you of what others are doing to sell sponsorships successfully? There is no easy way for you to get that knowledge, but we can provide it to you. By getting an outside opinion, you improve your results with the least possible staff and process disruption. Your staff learns tricks they may not now know. Best of all, the audit pays for itself at your next conference. We guarantee that if you follow our audit recommendations, you will increase sponsorship sales enough to provide an outstanding return on your audit investment.
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